BMW Car Subscription: The Most Convenient Way to Drive A BMW
BMW Car Subscription is the latest trend in luxury car ownership, offering drivers a convenient and hassle-free way to enjoy the thrill of driving a BMW. With a BMW Car Subscription, you can access the latest BMW models and tailor your subscription to your lifestyle. Enjoy the flexibility to switch cars as needed, with no long-term contracts or commitment. In this article we’ll break down how car subscription works, the benefits of subscribing to a BMW, and some of the BMWs available from mycardirect. We’ll also bust a couple of myths along the way.

How Car Subscriptions Work
In the simplest possible terms, you subscribe to a car, pay monthly like you would for a Netflix or Amazon prime subscription, and use the vehicle as your own car. Car subscriptions are similar to a short term lease or long term rental, but differ in a few key ways. A short term lease lasts for a predetermined period that you need a car for, typically between 1 and 12 months. Car subscriptions by contrast are rolling contracts with the option to extend, cancel or swap to a different vehicle if you wish. A BMW subscription thus gives you the opportunity to drive a different car every month. Mycardirect has a wide range of BMWs available on subscription, so you could swap between a rear wheel drive 3 series saloon and an all wheel drive electric SUV like an IX3 at will.
Car subscription also differs from long term rental, as you choose the specific vehicle you want to subscribe to rather than selecting a class of cars and getting what you are given. Subscription and rental also differ, as with a BMW subscription you pay by month, as opposed to day by day when you rent. Subscriptions are also considerably cheaper than long term rental, and will deliver to your door; so you don’t have to waste time going to and from the rental location. When you’re ready to drive a new car, simply select the one you want and the subscription service will arrange the collection of your old vehicle, and delivery of your new BMW.
What Car Subscriptions are Not
Recently some car companies including BMW have started charging to unlock certain feature on a vehicle. Paying a yearly subscription to unlock features that are already built into a vehicle, such as heated seats has understandably rubbed a lot of people up the wrong way. The catch is that car manufacturers have been selling vehicles with installed but locked off features for years, but you could only pay to access them at the point of purchasing the car. Building models to exact specification at the point of order is expensive, and it makes financial sense for car companies to have a single production line, and simply send out 1 model with certain features restricted at different price points. While this practice appears shady on the surface it is arguably consumer friendly, as it allows users to unlock features after they have purchased the vehicle. Whatever you think of these feature subscriptions or microtransactions, they are not “car subscriptions” which are instead a pay monthly form of car ownership.
Benefits of Car Subscriptions
There are many benefits to subscription over traditional leasing and car ownership, but they can be compartmentalized into 2 main groups: flexibility and all-inclusive payments. We have already enumerated the benefits offered by flexible subscriptions, but in brief you have the freedom to drive a different car from month to month, with no long-term commitment. You can extend your subscription any time and cancel your subscription with a month’s notice, so you are never stuck with a car you aren’t using, or a car which doesn’t suit your changing lifestyle.
The second principal benefit of car subscription is that it is an all inclusive service. Included in your monthly subscription payment is the cost of road tax, breakdown cover, tyre wear, maintenance and servicing. Some subscription companies also include insurance and other benefits such as public charging for EV customers. This means that your running costs will be low, and you won’t be hit with shock payments.
Pricing and Fees for BMW Car Subscriptions
The prices of a BMW car subscription depend on the car you select. Prices from mycardirect start at £690 per month for the 118i M Sport Auto model and go up to £2712 per month for a top spec X6. In the middle of these pricings mid-range models such as the 3 Series Saloon and X3 are available for £1298 and £1049 per month respectively. We also stock capable off roaders such as the X5, and the definitive executive limo the 7 Series M Sport.
The Big Advantage of BMW Car Subscriptions
Convenience: With a car subscription, you get all the annoying externalities of car use taken care of. All the expenses of servicing, maintenance requirements, and tyre wear are taken care of in your subscription payment. These benefits of car subscription is particularly beneficial to BMW drivers, as those precision engineered German parts can quickly become expensive, and a powerful car like a 3 Series M Sport can quickly wear down its tyres if driven vigorously! Superior services such as mycardirect will also deliver and collect your car from anywhere in the UK mainland free of charge. You can simply browse our excellent selection of BMW saloons and SUVs and place your order online; no more trapsing around showrooms and dealing with unscrupulous car salesmen.
The Disadvantages of BMW Car Subscriptions
Car subscriptions are a great way to get behind the wheel of a BMW, but the monthly payment can be higher than a traditional lease. This is due to the fact you don’t have to pay a large deposit upfront, so the costs are spread more evenly, the subscription provider is responsible for most car costs, and you enjoy the added flexibility to extend, return or swap. These added benefits of car subscription are reflected in the monthly payment.
Conclusion
BMW Car Subscription is a great option for drivers who want to drive a BMW anytime, anywhere. With a car subscription, you can drive a different BMW model each month without a long-term commitment. Car subscriptions give you the flexibility to pick up and drop off a car at a location that is convenient for you. You also have access to a wider range of models and features compared to a conventional car rental.
Mycardirect have the best range of BMWs of any car subscription company in the UK, if you are interested in subscribing to your next BMW, then look no further than mycardirect.